Internet meme is a content or idea that spreads very fast on internet as a hyperlink, an image, a video, a sentence or word, or a combination of all these elements. This “thing” spreads organically through voluntary sharing of the users from a network. It can evolve and be used by anyone. Despite its large impact, internet memes have not been studied as a textual genre. Analyzing what characterizes a genre and its origins, we can conceive the idea that memes can be seen as multimodal texts and, therefore, studied as textual genres.